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Secret of Natural Beauty: Between Science and Magic, the Story of Omoyé

Secret de Beauté Naturelle : Entre Science et Magie, l'Histoire d'Omoyé
If you love legends, nature and believe in miracles; if you trust the science of plants but also alternative medicines, if you are attracted by the powers of shamans, spirituality and a hedonistic vision of beauty, and if you feel and know the magic of the land of Africa, you will love the story of Omoyé.
A long time ago, the founder, then a veterinarian (specialist in the health of water) on a mission in southern Africa, was shipwrecked on the banks of Mozambique. He was taken in by a local tribe and treated by the shaman, both with decoctions of medicinal plants but also with a poultice applied locally to his wounds . At the time, he was an old man now, there were no cell phones and he had to wait before being repatriated to France. It was then that, day after day, getting better and better, a deep friendship was formed between him and the shaman.
He followed him in his picking with his daughter named "Omoyé", learned to listen to nature and gradually "the knowledge of plants": to recognize them, to use them, to associate them with each other... He was initiated both to the traditional pharmacopoeia based on the proven effectiveness of plants used in natural remedies but also to their sacred character: "plants and trees being part of a set of treatments having the virtue of repelling all the bad elements (spirits, demons...) affecting humans and at the origin of illness" ( quote taken from the book on medicinal plants of Africa by JL Poussel).
Plant picking by "Omoyé": the shaman's daughter
The shaman made him a giant herbarium with the main plants with magical virtues known for thousands of years, a unique ancestral plant secret. He transmitted to him that nature was intelligent, endowed with magical powers of which he was the guardian and transmitter. Thanks to the forces of nature, the shaman knew how to protect, heal, bewitch; he drew from the heart of plants (roots, bark, flowers, leaves, buds, sap, fruits, etc.) their power of regeneration to create plant alchemies that rejuvenate, heal and deliver from evil.
1. “The Secret of Magic Plants” by Christian Vilà
2. “Plants & Shamanism” by J. KOUNEN, NARBY & RAVALEC
3. "Medicinal Plants and Traditional Medicine of Africa" ​​by

The founder then also tried to use them both for their scientific action but also for their magical powers stemming from the belief in the energy of a mysterious and invisible world where trees are demigods. True protective and beneficial totems for health and beauty, their active ingredients, known for centuries, are chosen and used for their effectiveness and their incomparable virtues on the skin. He observed that the women and men of the tribe did not bear the traces of time passing: no wrinkles except those of the smile and the contour of the eyes linked to the strength of the sun… No pimples… Skin neither too thin nor too thick and a magnificent glow. He analyzed that it was both the healthy and balanced diet composed of fish, rice, cassava, local fruits but also the magic of the plant poultice that regenerated its skin, which the women applied regularly. They also put on an oil with a magnificent smell and color. Pointing this out to the shaman, the latter tells him that the skin is the most intelligent organ after the brain and that nourishing it, as one nourishes one's body, is essential to its beauty and health. That one must therefore give it the maximum of nutrients contained in plants and that it will know how to draw from them what it needs and that the surplus will be rejected naturally. Thus, it will never lack anything and will receive what it needs to prevent aging, to beautify and even to rejuvenate.

Back home, he had his pharmacist remake the poultice he put on his scars to repair and regenerate his skin and named it "the Magic Balm", the brand's original and iconic product. He also had this oil made from the foraha tree with "fire-stopping" properties and an incredible smell that soothed him, calmed his redness and moisturized him. The Magic Balm, which had regenerated his skin cut by coral, irritated by sunburn and redness, gradually erased his multiple scars. As a young retiree, he decided to create a small organic and natural line based on the Balm. He named it in homage to this meeting OMOYÉ, the first name of the shaman's daughter, which means "with the gods" in Swahili. He respected what he had learned from the shaman: give the skin the nourishment it needs so that the targeted active ingredients are even more effective. His beauty secret: a great diversity of plants, a high concentration, a good complementarity that he called "associated cosmetics". Thus, in each OMOYÉ treatment, a formulation with 6 basic active ingredients present in the Magic Balm that moisturize, nourish and revitalize the skin associated with targeted active ingredients (anti-aging, anti-redness, anti-wrinkle, etc.).

He wanted us to benefit from his luck of having known the shaman and also to make us discover the magical power of the plants and trees of this African land, at the origin of his extraordinary products for the skin. by creating OMOYÉ. Faithful, he preserved the ties woven and often returned to the place of this meeting to recharge both his body and his mind and re-immerse himself in spirituality.

Omoyé remained confidential, reserved for initiates like a "beauty secret" passed on by word of mouth...

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